| Introduction |
Richardson is frequently quoted in The Wall Street Journal, Forbes, Nation's Business, Success, and The Conference Board Magazine. |
| About the author |
Linda Richardson is the Founder and Chairwoman of Richardson, a global sales training business and is credited with the movement to Consultative Selling. Other innovations she has spearheaded in the sales training industry are: development of a comprehensive, integrated curriculum dedicated exclusively to sales, commitment to customization vs. generic training, and development of an interactive coaching-type training methodology. |
| Table of contents |
TOC N/A |






